As a start in the social media subject, I want to embarrass what a blog is. Although there are hundreds of thousands of blogs on .no addresses, surprisingly many people do not know that the word “blog” is a Norwegian variant of the telescopic word “blog”, which was originally made up of “web” and “log”. That’s a weblog.
A blogger is then an editor of his own blog, who posts and moderates these and the comments in his history in the world’s web. A blog has many common features with an online newspaper, but is not subject to either the PFU or the Weather-Caution Poster. However, a blog is subject to the same rules and laws regarding advertising and other advertising revenue.
Blogging has become a major part of our social media today and is actively used in marketing. Some people create blogs with an intention to conduct pure marketing. Others use popular everyday bloggers (most called rosablogger) to market their products and services. Blogging can nevertheless be used to many. The blogs I wish most welcome are those who spread knowledge about science, technology and deal with other socially useful topics, not those who blog about makeup and 17cm high heels. Okay, now I’m kidding. I love shoes.
Blog.itfag.hist.no is, for example, a blog that shares information about and from the AITel department at HiST. The blog is about ICT, technology, learning and research, and the point of the blog is to share knowledge and experience, as well as satisfy the blogs’ writing skills. They also mention that their desire is to share, reflect and learn.
The blog has been up and running for over two years, and over these two years, over ten different bloggers have shared their message through no less than over 100 posts. It indicates an average of 1 post per week, but a quick review in the archive shows that the number of blog posts per month varies from 1 to 15.
The readers of blog.itfag.hist.no are probably not H & M and Jeffrey Campbell fanatics, but rather students and other IT-interested. They also have a good dialogue with their readers, and you see more posts that the comment box gives a broader width of the topic than just the post alone. Take, for example, “Why Evernote?” Written June 20, 2011. The post is an objective test of Evernote and some tips on how to use it. In the comments box, there are several tips on how to optimize the program for your own use as well as tips on corresponding programs.
Another factor in the blog is that the design is user friendly. With user-friendly, I mean transparent, with a logical structure and practical solutions. I would like to point out a feature on the “home” page where you can show or hide all posts. If you hide the posts, you get all the headlines in row and row, a trick feature for those looking for a specific post. The platform is WordPress, which offers good solutions for those who do not have 3 months to develop their own platform.